MotivBase Fireside Chat Series
Exploring the role of anthropology in business and innovation.
Over the past 5+ years, MotivBase has seen the power of anthropology and how it can serve business leaders in predicting where culture is going and what will be more relevant to their consumers in the short and long term.
In this series of conversations with some of the biggest and brightest business minds, our CEO and Cultural Anthropologist Ujwal Arkalgud will be talking about how anthropology is critical at decoding the implicit meanings that get assigned to cultural topics, ideas, issues, and trends. In each session, Ujwal and a guest speaker will unearth and showcase the value of anthropological thinking in driving innovation in an environment that is culturally becoming increasingly fragmented and complex.